Pattern 38: KISS [Abstract]
 AKA: Keep it simple ...

Back to Diagram 1 - Getting started Back to Diagram 2 - Useability Back to Diagram 3 - Adding detail Back to Diagram 4 - Workflow/security

View sensitizing image - tbd

Simplicity is one of the key aspects of good design, BUT...
some domains are inherently complex.

Therefore

Remove everything from the design that is not central to the message you wish to convey. This includes images and content that is not the reason that people come to the site. Expose business objects in the design.

AESTHETICS (16) nearly always benefits from simplicity. Try to ensure that WHITE SPACE SEPARATES CONTENT (58).

Discussion - forces - known uses

This pattern is the core principle that underpins all of Jakob Nielsen’s writing on the web. It is a very simple principle to state. Albert Einstein put it like this. Things should be as simple as possible, but no simpler.

Simplicity is enhanced for the user when business objects are exposed directly as argued by Pawson (2002) in his work on expressive systems.

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